Beaumont (Texas) CVB launches the Localist Program, a concerted effort to change the narrative, drown out the noise, and bring some much-needed positivity and light to the southeast Texas community through those who take pride in celebrating their hometown.
The Localists are a group of passionate residents who embody the Beaumont spirit. In their own words, already see Beaumont as a vibrant place with a wild and diverse untapped potential.
Through showcasing the area's unique experiences through the eyes of a visitor, Beaumont CVB is asking them to embody the slogan "Texas-friendly, Bayou fun" and buy into the mission.
Anyone who wants to participate can sign up for monthly tasks that include visiting their favorite places to eat, things to do, and places to play in Beaumont and the surrounding area. There are pre-and post-activity surveys to document how the experience went and share feedback on how they can be improved.
As a reward for completing the assignments and sharing the experience on social media, participants will earn Beaumont-branded swag from t-shirts to mugs with the chance to "level up" with new projects each month.
The Beaumont Localist Program is open to the public and to anyone who wants to join.
Sign up today or learn more at https://www.beaumontcvb.com/media/the-localist-program.
photo courtesy of pixabay